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How it works

How Sensei runs
your loop.

Sensei names your next move, verifies the lift when you ship it, and watches your site and your rivals in between — pinging you the moment something moves. The weekly pulse is just the heartbeat. Four steps run the loop.

The pathAnalyze · Read · Act · Remember
01Analyze

You describe. Sensei researches.

Tell Sensei what you’re building and who you’re losing to. From there, Sensei pulls from nine sources to read your market, competitors, and positioning.

While you wait, Sensei scans competitor sites, reviews, pricing pages, traffic estimates, social sentiment, community discussions, and public data — the research layer that grounds every recommendation.

What you tell Sensei
01

What you build

02

Who it's for

03

Your competitors

04

What's working

05

What's stuck

What Sensei reads for every report

Your live site, desktop + mobileYour copy, pricing, and CTAsCompetitor sites + pricing pagesPublic release + changelog activityReview-trend signalsPublic fundraising + press signals

Sharpens further when you connect Stripe, Plausible, or Vercel Analytics — real numbers ground the revenue math.

Example input

"I'm building Muse, an AI writing assistant for creators. It preserves your voice — so your content sounds like you, not like a robot. I have 47 beta users. My competitors are Jasper, Lex, and Copy.ai. What's not working is growth. I can't get noticed."

This is all Sensei needs. From here, it builds the full picture.

02Diagnose

Verdicts, not suggestions.

Sensei doesn’t tell you “consider improving your positioning.” It tells you “your H1 overlaps with 23 competitors — lead with voice preservation instead.” Specific. Actionable. Backed by data.

Every score comes with receipts — the competitor pricing Sensei analyzed, the reviews it read, the positioning gaps it found. Synthesis from what’s on the page, not a hallucination.

The five dimensions Sensei scores
42/100
PositioningToo broad to differentiate
38/100
PricingLeaving $4K-8K MRR on table
55/100
CompetitionNo territory claimed yet
31/100
TrustMissing proof above the fold
61/100
DistributionProduct undiscovered
Sensei observed — Muse

“Your positioning overlaps with 23 other AI writing tools. The phrase ‘powerful AI’ appears twice and adds no differentiation.”

“Voice preservation is your only real differentiator, but it’s buried in paragraph 3.”

“Lead with the pain: ‘Tired of AI that makes you sound like everyone else?’ Then the solution: ‘Muse learns YOUR voice.’

Also included in the diagnosis

3-Second Test

Does your homepage pass? Sensei evaluates first impression, visual hierarchy, and whether a visitor can tell what you do instantly.

CTA Clarity

Can a visitor tell what to do next? Scores your call-to-action visibility, copy strength, and conversion path.

Gut Reaction

What emotion does your site trigger? Measures perceived quality, trust signals, and professional polish.

Value Prop

Can Sensei summarize what you do in one line? If it can’t, neither can your visitors.

Presence

How visitors actually see you. Conversion teardown, SEO audit, and AI search readiness with specific fixes.

Competitive landscape

You
Top competitor
Trust
18vs92
Voice
88vs71
Speed
72vs85
Price
65vs78
UX
68vs91
03Act

Every insight becomes a move.

The diagnosis is the foundation. Sensei doesn’t stop at what’s wrong — it hands back a prioritized roadmap, messaging rewrites, channel playbooks, and execution tools.

Actions are prioritized by impact and matched to your stage. Pre-revenue founders get different moves than post-traction teams. Every recommendation links back to the finding that produced it.

Example roadmap — Muse
01Week
Clarity
  • Kill free tier, add 14-day trial
  • Rewrite homepage H1 and subhead
  • Add 3 beta user quotes above fold
02Week
Reach
  • DM 20 creators about trying Muse
  • Write 'AI voice problem' article
  • Change CTA to 'Start 14-Day Trial'
03Week
Evidence
  • Publish article to IH + LinkedIn
  • Build Muse vs. Generic AI comparison page
  • Run small paid experiment
04Week
Story
  • Build 10-slide investor deck
  • Email beta users for testimonials
  • Measure signups + conversion + MRR delta
Execution tools — grounded in your diagnosis
Roadmap

14-day plan with daily actions, not vague goals.

Launch

Channel-by-channel playbook matched to your stage.

Content

Platform-specific copy, posting guides, outreach templates.

Momentum

Connect Stripe, Shopify, Mixpanel for live tracking.

Presence rewrite — Muse
Current headline

“AI Writing Assistant for Creators”

Too generic — sounds like 40+ other tools in the space.

Sensei’s rewrite

“Write 3x more without losing your voice.”

Outcome-first. Differentiating. Addresses the real pain.

The weekly rhythm

Sensei is a ritual, not a dashboard.

Between pulses, Sensei is on watch — your site, your rivals, your category, read continuously. The weekly pulse is the heartbeat: pre-brewed Sunday night, pushed at 7am local, already written by the time you hit play on the walk.

Pre-brew

Sunday 9pm UTC

Sensei scans your integrations, your rivals, and your cohort while you sleep.

Push

Monday 7am local

Reading lands in your inbox and your phone. Same moment, every week.

Voice Reading

On the walk

~90 seconds, narrated. Listen before you open the laptop.

Dashboard open

Tuesday onward

The Move lives there all week. Re-runs on demand as you ship.

The stackOAuth integrations · pushed cadence · cohort aggregation · proactive scraping.
Begin

Five minutes. A complete reading.

Consultants charge $15K, take six weeks, and still sugarcoat it. Sensei reads the product, the market, the field, the money — and writes back in minutes. Honest. Specific. In voice.

Free while Sensei is in beta