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The Sensei Brief · weekly cohort intelligence

What Sensei is reading across founders.

A short weekly editorial drawn from how the cohort is actually moving — not a blog, not a roundup. Four legs make this work: OAuth integrations pull live numbers from each founder, a pushed weekly cadence means we read at the same beat, cohort aggregation tells us which patterns are this founder versus this stage, and proactive scraping fills in what the founder did not type. We read across the cohort so you do not have to.

Aggregate onlyNever names a founder. The unit of analysis is always a cohort.
  1. Pre-revenue B2B SaaS

    The cohort that knows the most about its market scores the lowest on knowing where to play.

    Why pre-revenue B2B SaaS reads Strategy weakest.

    4 in 10Pre-revenue B2B founders read Strategy weakest
    Read the brief
  2. Scaling B2B SaaS

    Across the cohort that loses to a fundraised competitor, the loss almost always lands during the months they stopped reading the field.

    The Series B clock starts when you stop watching.

    1 in 3Scaling founders lose to a Series B they did not see
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  3. Early B2B SaaS

    Connected founders score about 12 points higher on average than disconnected ones at the same stage — and the gap is widening every cohort cycle.

    Live data is the only way past the 70-floor.

    +12 ptsConnected founders outscore disconnected ones
    Read the brief

New brief every Monday.

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